Targeted Traffic
One of the things that any wanna be web mogul needs is lots of traffic. There is not much point in having the best site around, optimized off its head with great affiliate links and adsense (or whatever..) and having tumble weeds blowing down the main street of your site.
What you need is traffic. And in just about all cases the more the merrier. Well sort of..
What any webmaster/SEO expert will tell you, who is worth their salt, that traffic is cool, but what you really want is targeted traffic. The more relevant the traffic to your site, the better your chances of getting a click on an ad, or making a sale.
There is also an idea out there in internet land that suggests there are such things as good and bad “neighborhoods” on the internet. It is the idea that there are sites and webmasters of varying integrity and ethics, especially when it comes to things that affect the way you rank in search engines, and the measurements that mean stuff to people who may have a commercial interest in your website (to purchase or advertise on for example).
There are a lot of good reasons to send targeted traffic to your site, read some more here.
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